Vodacom Mozambique and the National Agency for Tourism Development and Investment (ANDITUR) have signed a memorandum of understanding to accelerate the digitalisation and promotion of the country's tourism sector, through enhanced connectivity, technological innovation and strategic partnerships.

The agreement was formalised in Vilankulo and aims to create conditions for a more connected, inclusive, innovative and competitive tourism sector, using digital transformation to improve the country's offering and its capacity to attract visitors.

The partnership also seeks to strengthen the promotion of national tourist destinations, improve the visitor experience, and generate new business opportunities for companies and local communities.

According to Vodacom Mozambique, the country possesses tourist destinations of high potential and cultural richness, but converting these assets into development opportunities requires greater innovation, connectivity and cooperation among the sector's various stakeholders.

The telecommunications operator considers the collaboration an important step towards harnessing the potential of technology to transform tourism and contribute to Mozambique's broader economic development objectives.

Source: Diário Económico
Original article: https://www.diarioeconomico.co.mz/?p=559363